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Product Ranking
Based on the universal barcodes (such as JANCODE) assigned to products, you can cross-check product pages across all three major Japanese e-commerce malls to identify currently popular items and see which stores are generating significantly higher sales even when selling the same product.
Product Contrast
You can directly contrast up to five products within the same e-commerce mall by comparing their sales volume, sales amount, prices, rankings, review ratings, and number of ad placements.
Product Overview
You can review the past 30 days of sales volume, sales amount, price trends, point multipliers, and ranking history for the selected product.
Market Analysis
You can understand the overall ranking and market share of the category to which the selected product belongs.
Product Database
You can examine sales trends, review analytics, keyword performance, advertising data, and change history of product details across millions of listings on the three major e-commerce malls to gain key insights into competing products.
Attribute (Tag) Analysis
You can compare and analyze up to ten products within the same e-commerce mall by examining each attribute and attribute value (tag), in order to identify the common attribute elements shared by best-selling products.
Sales Trend
You can view detailed sales data at the SKU level, along with the review submission rate (number of reviews divided by number of sales).
Change History Tracking
You can track the historical changes made to the product’s main image, title, price, point multiplier, and attribute values (tags).
Store Ranking
You can rank hundreds of thousands of stores on Rakuten based on indicators such as official rankings, product performance, sales, and dark horses (sudden sales surges), and gain insight into the sales levels and trends of popular stores.
Store Contrast
You can directly contrast up to five stores within the same e-commerce mall by comparing their sales volume, sales amount, prices, rankings, review ratings, and number of ad placements.
Category Analysis
You can analyze the distribution of products within a store by category, based on metrics such as sales amount, sales volume, number of products, and ranking history.
Campaign Participation History
You can review the store’s participation history in campaigns and promotional events within the e-commerce mall.
Store Database
You can gain key insights into competing stores by analyzing data from hundreds of thousands of Rakuten stores, including sales trends, review analytics, best-selling products, main categories, and campaign participation.
Data Trends
You can review the sales volume and sales amount trends for all products within a store.
Product Analysis
You can view detailed information for all products within the store.
Customer Demographics
You can review the distribution of customer reviews, ages, and genders for a given store.
Market Database
You can collect data on tens of thousands of official categories across the three major e-commerce malls—such as sales trends, popular products, market concentration, review distribution, and price range distribution—to gain deeper insights into your current key categories and potential future markets.
Sales Trends
You can analyze the composition ratio of best-selling and new products based on overall market sales data for each time period.
Store Type Analysis
You can analyze the types of major stores in the market—such as official stores or stores offering next-day delivery—to determine whether certain types of competitors hold an advantage.
Product Launch Timing Distribution
You can analyze the launch years of products within the market to understand the trends of long-selling items versus newly released products.
Market Overview
You can review detailed information and sales trends—such as sales volume and sales amount—for sample products, best-selling items, and new arrivals within the target market.
Concentration Distribution
You can review the sales share of products, brands, and stores within the market to assess the level of market saturation and competitive intensity.
Products with Videos Distribution
You can analyze the proportion of products with videos in terms of sales volume and sales amount within the market to evaluate whether video content provides a competitive advantage.
Launch Timing Trend Distribution
You can analyze the distribution of product launch timing over the past 12 months to identify whether there are seasonal patterns or specific periods with concentrated market entries.
General Product Database
Based on the universal barcodes assigned to products (such as JANCODE), you can cross-check product pages across all three major e-commerce malls to identify currently popular items and recognize stores with significantly different sales performance for the same product.
Manufacturer Database
You can analyze the product mix and trends of each manufacturer by reviewing sales trends and main categories, identifying the product composition and popularity patterns of different manufacturers.
Brand Database
You can analyze current popular brands by reviewing sales trends and key categories for each brand.
Keyword Database
You can examine sales trends, number of listed products, number of ad placements, and ranking fluctuations for products linked to search keywords across the three major e-commerce malls, helping you identify high-conversion product keywords.
Keyword Expansion
Based on core keywords, you can automatically generate related and long-tail keywords in bulk, supporting the creation of a high-accuracy keyword database and the discovery of niche markets.
You can review historical sales data and advertising trends for specified keywords in graphical format.
Keyword Contrast
You can directly contrast up to five keywords within the same e-commerce mall by comparing their sales volume, sales amount, number of listed products, number of ad placements, and product turnover rate.
Reverse Keyword Lookup
For any given product, you can perform a reverse lookup of all major keywords driving traffic to it, enabling optimization of your own product keywords and advertising keywords.
Ranking Fluctuation Analysis
You can compare daily ranking fluctuations for the same keyword to identify characteristics of recently surging products and changes in their composition.
Store-to-Market Sales Comparison
You can directly compare the sales volume and sales amount trends of up to five stores and one category to track changes in competitive market share.
Store Comparison
You can continuously compare the trends—such as sales volume—of up to five specified stores to track the performance of competing stores.
Newly Launched Products
By specifying a category ranking and rank range, you can continuously monitor newly ranked-in products to stay informed of the latest trends in your target market.
Product Comparison
You can continuously compare the trends of up to five specified products—such as sales volume—to track the performance of competing items.
Keyword Comparison
You can continuously compare the trends—such as sales volume—of up to five specified keywords to track the performance of target and advertising keywords.
Favorite Products List
You can add products of interest to your favorites, organize them into multiple favorite lists, and add notes for better classification and reference.
Favorite Categories List
You can add categories of interest to your favorites, organize them into multiple favorite lists, and add notes for better classification and reference.
Settings
You can set a default favorites list and specify your own store.
Favorite Stores List
You can add stores of interest to your favorites, organize them into multiple favorite lists, and add notes for better classification and reference.
Product Watchlist
You can register products as special monitoring targets and add any product links from the three major e-commerce malls to continuously track sales and changes in product information. (The number of products that can be monitored varies depending on the plan.)